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Tugger

Stand: A21(Floor plan)
AI, analytics & business intelligence
Digital Finance Show

About us

Ask Claude or ChatGPT questions about your clients' Xero, QuickBooks and 50+ other systems.

Tugger connects the systems your clients already run to a managed data warehouse, then lets you ask questions of that data in plain English through Claude, ChatGPT or Gemini.

What it does

Most practices spend more time collecting data than advising on it. Exports from Xero, a CSV from the client's job management system, a spreadsheet someone maintains by hand. Tugger takes that work away.

We have 50+ connectors, including Xero, QuickBooks, HubSpot, Simpro, Harvest, Pipedrive, Shopify, Salesforce, Jira and Cin7. Pick the systems, and Tugger builds and maintains a clean, structured Azure data warehouse behind the scenes. No pipeline to write, no infrastructure to run, no data engineer to hire.

Ask questions instead of building reports

Tugger includes an MCP server, so Claude, ChatGPT and Gemini can query a client's data directly. You ask what you actually want to know:

"Which clients are late paying and by how much"
"What was gross margin by job type last quarter"
"Show me revenue by product line against the same period last year"

You get an answer in seconds, drawn from live data across every connected system rather than from one app's built in reporting. That cross system view is the part single vendor AI features cannot do.

Dashboards too

If you or your clients prefer a visual layer, the same warehouse feeds Power BI and Tableau. Build once, and the data refreshes on a schedule you set.

Who it's for

Accountants and bookkeepers who want to move from compliance work into advisory without adding headcount.

Practices running client reporting packs who want them produced from live data rather than rebuilt every month.

Outsourced finance and virtual CFO teams managing several clients on different software stacks.

Finance leaders inside a business who want their own numbers in one place.

Practical details

Built on Microsoft Azure and aligned to ISO 27001. UK based team, UK based support. You can connect your first source and see data flowing the same day.

Come and see it

Bring a real question about one of your clients. We will connect a sandbox, ask Claude for the answer and show you what comes back. If you want to try it against your own data afterwards, we can set that up on the stand.